Friday, August 8, 2008

It's A Tough Job

People often envy me for the environment I work in. I get to taste great wines all the time. I sniff, swish, swirl, sometimes gurgle and spit out (most of the time). Many times I sit in front of 15-25 wines that I must evaluate. Aroma, taste on palate, longevity, finish, sense of place, uniqueness, price, availability, competition, anticipated customer appeal, – all considerations whether to purchase.

Taste a wine now – wait an hour and taste it again – store it and taste it the next day. Wines are ever-changing and often surprising. Just when you think that you can identify the wine; it changes again.

One of the more interesting events at Suburban is our blind tasting. Each year we cycle through a series of wines to determine the best deals by varietal, category and price. We are supplied with between 75 – 250 wines in a category and set up several flights for evaluation. Each bottle is bagged and numbered to insure impartiality. With the ever growing small wineries making their debut it’s rare to see a wine make our top 12 a second time (there are some exceptions).
Time to go, another flight has been set up (now, where did I leave my glass!!). – Fred Horowitz –

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